When to upgrade from neighbors to city to country
Signals that your reach is too small — and how to test a wider radius without wasting money.
Stay on Starter if…
Your trades need pickup or presence: furniture, food, in-person lessons, home services. Neighborhood reach is not a limitation here; it is the point.
Move to Pro when…
Your views plateau, your service area already crosses districts, or you offer something specialised enough that a neighborhood cannot fill your calendar — a Japanese tutor, a wedding cake baker, a bookkeeper.
Move to Max when…
You ship, you teach online, or you hire. Country reach turns a local skill into a national one and lets job postings reach applicants who are willing to relocate.
Test it
Upgrade for one month and watch reach analytics. If more than a third of new messages come from outside your old radius, the upgrade pays for itself.